Video Business Case Report on acQuire Technology Solutions - Case 2 Study

Video Business Report on acQuire Technology Solutions - 2 - Case Study Example The paper provides the best alternative that the organization might adopt in order to deal with a situation of weak financial position in future. It is important for the organization to maintain a good customer relationship and upgrade itself with the technological developments taking place in the international market. The most important decision for the concerned organization is that of following a strategy of combining its pricing and marketing strategies in order to improve financial position of the company. The strategy has been recommended with the aim of helping the company to increase its total revenue and also its share in the world market. Introduction The major causes of the financial crisis are manipulations of the financial statements of companies, deficiencies in risk management, high leverage, lack of secured lending in the derivatives market and ineffective management (Bernanke 2010; Gramley 2013). All these led to the development of weak crisis-management capabilities by the companies (Friedman 2011, 98). As a result of the crisis, most of the open economies in the world have been the victims of recession and the companies operating multinationally are struggling to fight the effects of recession. This paper presents a report on a particular issue currently faced by a company named ‘acQuire Technology Solutions’. ... The outcome of this analysis would be useful in developing the decision criteria for the company and identify the alternatives that would be implemented while dealing with the issue currently faced by the company. Issues The world has recently emerged from the turbulent financial crisis and is still fighting to get rid of the after effects of the phenomenon. The concern shown by the CEO of acQuire Technology Solutions, Warren Cook, is that there is distinct possibility of recurrence of the 2008 crisis. This situation would be detrimental for the company and place it in a position of huge loss (Cook 2013a). In this context, the prime issue identified by the company is the development of strong strategy that would help the company deal with the current situation and emerge with success. Causes and importance of the issue The issue identified in the above section is important for acQuire since it is associated with long term sustainability of the company. According to the CEO, the long term performance of the company would be reflected in the way, the management of the organization deals with their responsibility towards their employees and treats their employees at present (Cook 2013b). acQuire Technology Solutions nurtures the objective of providing a long and cherished career to its employees. Maintaining the organization in such a way that it would be able to provide secure career to its staffs is one of the foremost concern for the firm. Decision Criteria Analysis Situational Risk Assessment acQuire Technology Solutions is a privately owned organization and it must make the comparison between risk and reward of any particular decision. The alternatives recommendations that are being